Social media, which was once considered to be a soon to fade out fad has today emerged as one of the most powerful marketing tools. This era of marketing calls for two-way communication, interaction and rich personalization, and what better way than social media to reach out to consumers with relevant offerings, influence them and convert them, at minimal costs. Continue reading The Importance of Building an Enviable Social Media Presence
They say you can never get a second chance to make a good first impression. When you put this in your perspective, this is how things usually work out – people hear of you, either from a satisfied customer or an internet ad, and decide to see what you are all about. In 2017, this means looking you up online. The first impression they make of your business is based on what they see on your website. If it seems professional, well organized and user-friendly, this first impression will be a positive one. If not… Well, you have just lost a potential client. Continue reading How to Make a Top-Notch Business Website?